0 5/Red Bull Racing

Branding + Design + Marketing

Jagopartners has been commissioned by Red Bull Racing to design race guides for each of the 2012 Formula One Grand Prix weekends.

Inspired by the graphics of Red Bull’s famous drinks can, the ‘Ingredients’ packs include information and statistics about the Red Bull Racing team and Scuderia Toro Rosso, autograph cards and a City Vibe Guide for each location. The Ingredients packs are given to the teams’ guests in the ultra-exclusive F1 Paddock Club.

Art Direction